Creating a sustainable business

Monday, 15 July In

An Ascot Vale hair salon is leading the way in sustainable business practices. Find out how your business can too!

After working in the industry for over a decade, Madeline was concerned about the amount of waste produced by hair salons, as well as exposure to chemicals from hair dyes.

Wanting to make a difference, she has opened her own eco-friendly vegan salon, Earth to Betty in Ascot Vale.

Earth to Betty is part of the Sustainable Salon movement, a social enterprise that rescues up to 95 per cent of salon resources from landfill and finds re-purposing solutions that benefit the environment.
The salon uses four waste streams for materials to be re-purposed - metals, plastics, paper and hair. The hair is collected and turned into ‘hair booms’ used to clean up oil spills. Towels and gloves used in the salon are biodegradable and all the furniture is sourced second-hand.

They encourage you to bring your own book or borrow the salon's iPads for reading material so there's no paper waste. And if you’d like to enjoy a beverage during your hair treatment, it will be locally sourced and organic.

Their colour range is vegan-friendly and free of ammonia and PPDs, ensuring a safer and healthier experience for the customer.

Not only is the salon reducing waste and chemicals, they are fully powered with green power.

Madeline said the changes had attracted new customers and generated a lot of interesting discussion in the salon, especially from visiting children.

"Children are learning more about the environment and sustainable choices at school so coming into a business where they can see those choices in action is really interesting for them”. 

To other salons thinking of making a change, Madeline said, “go for it, it’s easier than you think”. 

Moonee Valley City Council can help your business become more sustainable. Find out what's on offer to help you make sustainable upgrades at mvcc.vic.gov.au/upgrade 


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